The Hispanic PR discipline has been rapidly evolving in recent years. Social media, and the shifts and increased sophistication in Hispanic media are just some of the triggers for the momentum, and all is driven by the continued expansion of the U.S. Hispanic demographic. In May, the industry will convene in the first ever trade conference fully dedicated to Hispanic PR. We had the opportunity of talking with conference organizer Manny Ruiz about what participants can expect at this gathering and why the time has come to dedicate 3 days of focused discussions to what our discipline does. Manny has a long trajectory in helping advance Hispanic PR—he founded Hispanic PR Wire, later acquired by PRN, and also launched HispanicPRBlog. To hear our conversation about the conference, why now, what to expect and the trends he sees in the market, listen to this podcast. See you in Dallas!
Listen: FH Hispania Podcast (download)
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Thank you so much, Maribel, that was a great podcast!
Congratulations to Manny and organizers. The event is going to be great and will grow from year to year. Great foresight and organizational planning on his part.